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THE MARKETING MIX




















































 SOLD   •  3681 Pine Cone Ct., Rescue CA  •  Drone Photo by Jim Barnes









                     THE FOUR Ps OF MARKETING

                     With these four elements, real estate marketing cannot go wrong –

                     Product preparation, Price, Place, and Promotion.  With the careful
 P  P P  P P  P      synergy of all four, a property will be attractive before sale; it will
 PROMOTION
 PRICE
 PRODUCT
 PLACE
 (YOUR HOME)  (YOUR LOCATION)  appeal to buyers as realistically a  ordable, get ample exposure to the
                     market through appropriate channels, and be aggressively promoted.






 Page 10                                    REAL ESTATE SALES & MARKETING                                      Page 11

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