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A Marketing Plan for Today's Real Estate Market

marketing plan

Connie Barnes has been selling real estate since 1990 and since joining RE/MAX in 2009, Connie and her RE/MAX Gold team have built one of the most successful and respected real estate businesses in the region closing almost 300 real estate transactions valued at over $135,000,000

Our goal; Get the best price possible for your home!

Easy to say, but we back up our commitment with our own in-house marketing department that focuses exclusively on marketing our listings. As a client, you can be confident that we have the resources to get the job done right.

Step 1: Establishing a list price:

marketing plan

Pricing a home correctly is an art and includes the proper interpretation of statistical analysis and gut instinct guided by experience and market knowledge.

Connie's pricing analysis includes a close examination of recent comparable home sales, pending sales, an evaluation of overall market movement and aspects of your property that impact marketability including location, demand and condition of the home. Market Knowledge: Our number one buyers team shows literally hundreds of homes to buyers from around the country and are an invaluable source of competitive feedback. We also factor in inventory levels of comparable properties and evaluate the impact of distressed properties in the area.

Step 2: Pre-marketing:

marketing plan

Make a good first impression!

Get your home market ready

Homes sell quicker and for more money if they are prepared properly for sale. We can help you with staging, organization and can even help facilitate repairs so you can get the best price possible!

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marketing plan

The best real estate photography

Professional photography makes your home look fantastic online and in print. Our stunning images draw more people to your listing will make a good first impression even with the fussiest home buyer.

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Step 3: National promotion of your listing

marketing plan

Maximum exposure to the largest audience

Today, home buyers shop for real estate online and start searching long before they even speak to a RealtorĀ® You can be sure you are reaching the largest online possible. Your listing will appear on dozens of top real estate sites.

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marketing plan

Local and regional print advertising

Exposure of your listing throughout EL Dorado County and Folsom with approximately 25,000 in household distribution.

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On-site marketing

Naturally, yard signs, open houses, flyers and broker tours are a key part our marketing service

The Connie Barnes Team delivers extraordinary value to clients

marketing plan

When you hire Connie Barnes, it doesn't cost more to have an entire team of dedicated professionals working for you to get your home at the best price possible.

Home prices still aren't what they used to be and naturally everyone wants to maximise profits in the sale of their home. Theoretically, a seller could save on selling costs and find a real estate agent willing to cut their commissions. Most often, the reason agents offer discount services is because they are not worth more in the marketplace. When an agent sells themselves on price, how do you think they are going to represent your property?

Our team structure